A reasonably foreseeable and reproducible outcome.When a prohibition reaches a model nobody aimed, AI Act Article 5(1a)
Platforms
I write about AI in the enterprise: who is deploying it, who is regulating it and who is quietly getting it wrong. I like a good hype cycle almost as much as watching one deflate.
The company presents it as growth, and a network like this takes years to build, so it is not an answer to one soft quarter. Nothing has been said about Europe, where the new single app platform reaches France this year and ten owned markets by the end of 2028.
Moving a processing activity from one lawful basis to the other changes nothing the user can see. It changes who has to move first, and almost nobody moves.
Article 28 lets a customer object when a platform adds a new supplier. It does not say how much notice, what an objection does, or whether anybody has to answer one.